I have to admit, I really enjoy thinking about the experience of a consumer with all this new media we have available to us today. It’s a sort of weird hobby, but I have always enjoyed the challenge of the whole ‘step in someone elses shoes’ mindset that goes into recreating and living that experience. [...]
The act of mimicking something is interesting. It’s one part empathy, another part motivation. Empathy is of course feeling what someone else feels, often because we have similar personal experiences. Part of our brain is dedicated to this function, and it helps make us the social creatures we are. One side-effect of this is how [...]
We’re now definitely in a new era of game development. No longer is the games industry languishing in perpetual geekdom – it’s going mainstream in a big way. Investment dollars are pouring in, and the hype dial is cranked up very high. A lot of this money is going into massively multiplayer games, for better [...]
